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  • 5 Influencer Strategies – Focusing on Full Stack Influencers

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The State of Audience Analytics, 2021
How Tidal Labs helped Create the Creator Economy

Tidal Labs Chosen as Finalist for 2017 Digiday Content Marketing Awards

March 30, 2017June 19, 2018Adelle McElveen
Tidal Labs, in partnership with Clarins, was nominated for “Best Content Marketing Tech Platform” for the 2017 Digiday Content Marketing Awards. This category recognizes the [...]

Tidal Labs Scales Influencer Marketing CaaS Platform Achieves Significant Company Growth During 2016

March 29, 2017June 22, 2018Jen Benson
Year-Over-Year Growth Driven by Brand Client Wins, New CaaS Platform Developments and the Growth of its Influencer and Micro-Influencer Community Tidal Labs, a [...]

One on One: Matthew Myers on Scaling Influence

March 29, 2017June 19, 2018Jen Benson
Influencers are everywhere, especially the high-wattage stars of YouTube and Snapchat. Matthew Myers, co-founder and CEO of Tidal Labs, the influencer marketing platform, [...]

Eighty-eight Percent of Influencers View Instagram as Most Effective Social Platform to Promote Fashion Brand Content

February 9, 2017June 19, 2018Adelle McElveen
Tidal Labs’ Influencer Survey Reveals New Approaches and Techniques for Influencers Connecting with Fashion Brands New York (February 9, 2017) – With New [...]

Adweek Byline: Is That Super Bowl Ad Still Worth It? If Not, What Is?

February 6, 2017June 19, 2018Matt Myers
this article originally appeared in Adweek Social Pro Daily on February 4th 2017 With the Super Bowl just around the corner, it will be [...]

Blogger Interview

June 8, 2016June 22, 2018Jen Benson
Influencer marketing is no longer an up-and-coming type of marketing. Bloggers are now part of the mix. More brands are using influencers to [...]

Adexchanger: Kohler Sources Content From Influencers For Its Brand-As-Publisher Strategy

June 8, 2016March 21, 2017Jen Benson
this article originally appeared in Ad Exchanger in June 2016 Kohler is looking to do more than just sell plumbing supplies and it’s [...]

Free Branded Merchandise via Social Media

March 23, 2016June 25, 2018Tidal Labs
Everyone loves free things. By now brands know that giving out free merchandise is a good way to garner attention. But how can [...]

Why Content Marketing? [Infographic]

March 9, 2016June 19, 2018Tidal Labs
The word on everyone’s lips: content. Over 85 percent of brands are using it, but why? Because, quite plainly, it attracts. And more [...]

Tidal Marketplace Puts Creative Control in the Hands of Influencers

March 8, 2016June 22, 2018Jen Benson
This article originally appeared in ADWEEK in March 2016 Rather than working from briefs created by brands and marketing agencies, Tidal lets creative [...]

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