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  • 5 Influencer Strategies – Focusing on Full Stack Influencers

  • 5 Influencer Strategies – Metrics For 2020

The State of Audience Analytics, 2021
How Tidal Labs helped Create the Creator Economy

The State of Audience Analytics, 2021

November 11, 2021November 11, 2021Burak Kanber
The Facebook–Cambridge Analytica scandal of 2018 changed the game for social audience analytics. Here’s how we get accurate audience data in 2021. [...]

How Tidal Labs helped Create the Creator Economy

April 10, 2021November 10, 2021Matt Myers
I had the honor of speaking to a spirited class of marketing students at the University of Georgia last week. Thanks to professor [...]

Tidal Labs Highlighted As A Competitive Influencer Marketing Solution by Forrester Research

May 17, 2020August 27, 2020Eva Sun
Tidal Labs, a veteran in creator community marketing, announced that it was highlighted as a competitive player by Forrester Research in its New [...]

5 Influencer Strategies – Focusing on Full Stack Influencers

February 18, 2020August 13, 2020Burak Kanber
Individual social networks can no longer be the centerpiece of an influencer strategy. As with the demise of Instagram Likes, no single platform [...]

5 Influencer Strategies – Metrics For 2020

February 11, 2020August 13, 2020Burak Kanber
Expect to see influencer marketing, social media marketing, and content marketing get more blended in 2020. This creates a problem for reporting [...]

5 Influencer Strategies – Where Social Media is Going in 2020

February 4, 2020August 13, 2020Burak Kanber
TikTok is further proof that younger audiences prefer short-form video content. New social platforms can come out of nowhere to completely dominate [...]

Super Bowl: The Biggest Social Event of the Year

January 31, 2020August 12, 2020Toni-Ann Douglas
With the annual Super Bowl being one of America’s biggest holidays (the third largest after Halloween and Christmas), there’s no wonder it creates [...]

5 Influencer Strategies – Successfully Recruiting Influencers

January 21, 2020August 13, 2020Burak Kanber
Don’t buy influencer, grow your advocates. It is easier for an influencer to grow their audience in a year than it is to become more creative in a year. [...]

5 Influencer Strategies- Develop Advocates Don’t Buy Influencers

January 6, 2020August 12, 2020Burak Kanber
When brands and influencers develop long-lasting, genuine relationships and partnerships, we see an increase in engagements, an increase in ROI, and [...]

Finding micro-influencers that are right just for you – using AI for influencer discovery

September 26, 2018August 20, 2020Jake Tempchin
Photo credit to Lisa Prang, @lisamarieprang From its start in 2009 Tidal Labs has been dedicated to helping brands build and manage networks [...]

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