It was pretty exciting to see Mattel announce that they are finally, finally doing something about updating Barbie’s annoyingly dated and cliched image
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Do you remember Wendy’s having an online digital presence five years ago? Yeah, me neither. It was virtually (see what I did there?) non-existent
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Influencer Marketing Works in Ways You Wouldn’t Expect Content marketing is (for lack of a better idiom) “all the rage now,” thanks to the increasing
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Tesla’s Secret to Success: Organic Marketing Tesla is best known as a forward-thinking company—the equivalent of a tech start-up disrupting the automotive industry, one
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Fashion Marketers Talk Strategy at Ad Week 2015 Fashion is all about trendsetting. From the runways in Lincoln Center to the crosswalks on 14th Street,
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