How and Why to Gamify Your Business
Graphic Credit: Forbes Media In recent years, apps and websites such as Foursquare have expertly showcased the power of gamification to motivate an
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AuthorTidal Labs
CMX Summit Roundup
Last week we attended the two-day CMX Summit, and with a weekend to digest, we’re ready to share the awesome insights gathered in those two days. The lasting lessons of the summit were clear: focus on your audience’s needs, cultivate in-person relationships, and stay curious. Speakers from a number of highly esteemed companies—like Buzzfeed, Etsy, Kickstarter and Meetup—shared their personal stories of harnessing a brand’s community.
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Influencer Posts of the Week
This week’s posts celebrate summer, whether it’s warm weather attire, summer fruits, or cooling drinks. Plus, a few Father’s Day tips! Here’s a
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How Suvudu’s Game of Thrones Q&A Went Viral
The news swept forums and conversation boards, bouncing from publication to publication: George R.R. Martin might write an eight Game of Thrones book. The reveal came during a Tidal-powered Q&A on Suvudu Universe.
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Content Marketing Institute: Is It Time to Hand Consumers the Keys to Your Content Creation?
As more and more content is required to populate a growing number of channels, marketers must find new ways to source high-quality content
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Tidal Labs Preps for Mad Men Season Premiere
with chilled cocktails, dapper suits, and cheese fondue
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Influencer of the Month: Gaz Regan
Spirit-writer legend
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Vanity Fair’s Perspective on The International Best-Dressed List Challenge
An interview with Kelly Butler, Digital Projects Editor for Vanity Fair.
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Direct Marketing News: The Case for Community-Driven Content
Creating content—compelling content—on a regular basis can seem like a never-ending battle. As reported on dmnews.com back in August, IMN Inc.’s “2013 Content Marketing Survey
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ad exchanger: Rakuten Shopping Takes Aim At Amazon Collections With Debut of ‘Essential’
With Amazon’s August rollout of Collections, the commerce giant appeared to go head-to-head with Pinterest on an offering affording merchants a direct link
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