Agencies can be awesome, but they can’t do it alone. They need real people to help build a brand. [...]

The AOL acquisition by Verizon is proof that every company is now a content company. Or did you think Verizon bought AOL for [...]

There are lots of reasons that people propose a minimum level of computer literacy in the 21st Century. It’s pushed to children as [...]

It’s a simple formula. You get one shot at it: an activation that yields video content, with influencers built in. Simply put, we [...]

While the Super Bowl is traditional advertising’s biggest day, the largest advertising event in 2015 happened beforehand, and it’s not in the traditional [...]

With the new year quickly approaching, all of us at Tidal plan on marking the next step in the creator-first era. In 2015, the building [...]

As branded content gets more common (let’s face it, it works) it came as no surprise that the web was rife with interesting projects [...]

Graphic Credit: Forbes Media In recent years, apps and websites such as Foursquare have expertly showcased the power of gamification to motivate an [...]

The news swept forums and conversation boards, bouncing from publication to publication: George R.R. Martin might write an eight Game of Thrones book. The reveal came during a Tidal-powered Q&A on Suvudu Universe. [...]